Hello! We are taking a short break. We are still taking orders with the next shipping date 26th October. UK orders will be next day delivery. Free delivery on all orders over £200 worldwide*

Social Responsibility

"There is no beauty in the finest cloth if it makes hunger & unhappiness" - Mahatma Gandhi


At VAAI we believe that the fashion we bring to you should be produced in a socially responsible manner that favours the planet and its people. Here's what we are doing to make sure that you can purchase a beautiful VAAI garment with a clear conscience. 


The collections are kept small and prduced in limited runs. This way all pieces are sold with no leftover of garments after the season is over. No wastage. Slow fashion is about consuming and creating fashion consciously. Making beautiful, well-made and lasting clothing (as compared to fast fashion). We endeavour to design styles and use fabrics that are transeasonal, meaning they can be used all year around.

Natural Fabrics

Over two thirds of our collection are produced using natural fabrics including silks, cottons, GOTS certified organic cotton and linens. For example our AW18 collection used the "Silk of Peace" also known as Errandi silk, a signature fabric from Assam, India that allows the silkworm to undergo its natural life cycle.

Supporting Small Production Units and Local People

The designer works closely with two small production units in Delhi, India. Both units are composed of local people & artisans that are paid a fair wage. The producers enjoy good working conditions, with regular breaks, good lighting and facilities. Overtime is paid where necessary.  

Our Future Aims

We continue to implement new strategies to be socially responsible, with yearly goals. As the business continues to grow, we want to be more traceable, use natural and AZO-free dyes, reduce our carbon footprint further. We work closely with our production units to ensure that fabric waste is kept to a minimum.  


Size Chart

Size Chart






UK 8 10 12 14 16
EU 36 38 40 42 44
US 4 6 8 10 12
Bust cm 82 87 92 97 102
inches 32 34 36 38 40
Waist cm 61 66 71 76 81
inches 24 26 28 30 32
Hip cm 89 94 99 104 109
inches 35 37 39 41 43

 Please contact us should your measurements lie outside the above sizing


BUST – Measure around the fullest part of your bust keeping the tape measure straight and flat

WAIST – Measure around the narrowest part of your waist

HIP – Measure around the widest part of your bottom